3M

Global group of diversified technologies, 3M works every day to develop solutions that make life easier. With almost 70 000 employees, 3M serves customers in 6 major areas: retail and office; health, industry and transport, signalisation, graphic communication and optical systems; electronics and telecommunications; security and protection.

Wellcom proposes

To increase the visibility of 3M with both professionals (BtoB) and individuals (BtoC) through a series of creative and innovative operations to consolidate its leading position in its markets.

Wellcom provides

To build preference for many 3M brands: Scotch-Brite, Command, Scotch, Post-it, Nexcare and BtoB brands via high added value RP actions:

  • The house Scotch-Brite
  • The "success kit for back to school" Sticky & Scotch
  • The 3M "MPRO 110" projector
  • etc.

ROI

  • High media visibility of different brands
  • Powering Up the referencing of the 3M brand in the media