Laboratoires Lehning

Laboratoires Lehning produce homeopathic medicines, herbal and phyto-cosmetic specialties. The specificity of Lehning: the ethics of natural health and formulations involving only natural ingredients. Laboratoires Lehning includes 285 employees and is present in over 20 countries.

Wellcom proposes

To develop the reputation of the company and the visibility of its products to the general public through communication to both institutional and marketing, and defend its historical approach to ethics in natural health.

Wellcom provides

A communication concept based on codes of natural health which is declined in corporate and products communication:

  • New brand identity
  • Ad Campaign: L52, L72, Biomag, Sinuspax, Climaxol
  • Digital Communication
  • Press relations

ROI

  • Understanding of the new communication by the various public
  • Ensuring consistency of corporate image and marketing
  • High media visibility of various products
  • Powering up the referencing of the mark in the media

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